February 04, 2011

RIM Introduces New “BlackBerry Radio” App – Available In BlackBerry Beta Zone Later Today!

Today RIM introduced a new application for BlackBerry smartphones called BlackBerry Radio. According to the Inside BlackBerry blog post, this app will “put multiple mobile radio services at your fingertips with no set-up and no cost for the beta user beyond their standard data plan costs”. It looks like BlackBerry Radio uses other radio apps as sources for what it makes available to the listener. Here are four things RIM says we should know about this app:

1. Simple discovery
With BlackBerry Radio, you can access popular digital radio services from one place. For example, users can choose from preset genre-based radio channels provided by popular radio services. BlackBerry Radio features a combination of Internet radio (including Slacker) and terrestrial radio (including Clear Channel, Corus, and others). Music discovery from within BlackBerry Radio is also simple, as you can choose from a variety of genres like Rock, Pop, Hip Hop, R&B, Jazz and more, with just one click.
2. Easy access to radio apps for more stations and features
If you really enjoy the channels provided by Slacker, for example, you can easily download their premium radio app at any time from within BlackBerry Radio.
3. Seamless integration into the BlackBerry Media Experience
While listening to music streams from participating radio partners, users in the US will have quick access to the recently launched Amazon MP3 storefront to purchase songs currently playing. Users can also access BlackBerry Radio at any time from within the music menu on their BlackBerry smartphone.
4. Trying services out – for no additional cost!
With BlackBerry Radio, you will be able to sample all of the various preset stations even if you aren’t subscribed to the partner service(s).

The beta for BlackBerry Radio will be available later today in the BlackBerry Beta Zone for users in the United States. If you’re interested in testing this new app be sure to sign up or make sure your profile is up to date by going to blackberry.com/beta. Keep in mind since this is a limited beta, not everyone will get to test it.

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